The UK private medical insurance (PMI) market has undergone a significant transformation over the last few years and seen a boost in covered lives since 2021. In this white paper, we examine some current trends and discuss our analysis demonstrating the fundamental challenges that remain around affordability. The trends discussed include: 

• Extension of the PMI benefit package 
• PMI insurers becoming “risk-poolers” again
• How the traditional NHS gatekeeper model is moribund
• Why payers should expect increasing competition from hospital and other care providers
• Promising digitisation and technology
• The move to net zero